About Us

A Trusted National Nonprofit for More Than 60 Years

A Trusted National Nonprofit for More Than 60 Years

As a trusted national nonprofit, GreenPath’s mission is to empower people to lead financially healthy lives. Financial wellness is a key factor in people’s freedom to pursue their dreams. We envision a world where people are ready for life’s ups and downs, and we all have the tools we need to accomplish our financial goals.

At 60 years, we’re just getting started. Take a look as our leaders share their thoughts on the journey, and what they foresee for the future of GreenPath.

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The GreenPath Difference

Our guiding principle is to put people at the center of everything we do. Empathy coaching, human-centered design and behavioral economics practices anchor our work in meeting people’s needs.

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The People Behind GreenPath

The people behind GreenPath are caring, compassionate and creative. This is more than a job for most of us. We are on a mission to make it easier for people to be financially well. Join our team.

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The Win-Win-Win

Partnerships with financial institutions enable us to impact financial health on a large scale. We collaborate to design and deliver financial health services that are a win for people, for our partners, and for GreenPath.

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Our Valued Clients

We intend to build a new financial culture and system that works for everyone. Whatever your version of the American Dream, financial health can get you closer to it. We’re here to make it easier for people to be financially well.

What We Do at GreenPath

What We Do at GreenPath

GreenPath helps make people’s financial goals happen. Our NFCC-certified counselors provide options to manage credit card debt, student loans and homeownership. Take a look at what our clients have to say about their journey to financial wellness.

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Debt Counseling

Most of us have debt. Get the support and tools to manage it. See the power of a plan that addresses your financial concerns and empowers you to live a financially healthy life. Learn more.

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Housing Counseling

Facing foreclosure, looking for rental counseling, considering a reverse mortgage or home purchase? HUD-certified counselors provide trusted support to handle housing challenges. Learn more.

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Student Loan Counseling

Unsure what to do next with your student loan? A financial expert can guide you through the steps and provide resources. Learn more.

Affiliations & Partners

Affiliations & Partners

GreenPath shares resources with like-minded organizations. We have affiliations with Clarifi, Homeownership Preservation Foundation (HPF) and Rural Dynamics, and we are growing our affiliates and partners.

Clarifi Logo

Greenpath is affiliated with Clarifi, a nonprofit credit counseling and housing organization based in Philadelphia, PA.

Together, the organizations offer increased support and guidance for people seeking to reduce debt, improve credit, save money, purchase a home, or keep their current home.

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By sharing services and resources, GreenPath and Clarifi use a people-centered approach, innovation, and expertise in debt management and housing counseling to help empower people to lead financially healthy lives and achieve their own version of the American dream.

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GreenPath has affiliated with the Homeownership Preservation Foundation (HPF) to guide and support people’s dreams of home ownership.

HPF is an independent, national, nonprofit organization. It guides people who want to buy a home and assists people who have trouble paying their mortgage and might lose their home.

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HPF offers counseling, education, coaching and money management tools for homebuyers, renters or homeowners.

People look to HPF for their knowledge in affordable housing, homeownership, financial stability and community development. HPF also runs the Homeowner’s 995-HOPE™ Hotline, 888-995-HOPE™. Since 2007, more than nine million people have called the hotline to avoid foreclosure and stay in their homes.

GreenPath and HPF believe everyone should have a place to call home and the ability to achieve their financial dreams. We share services and resources to better serve people in all phases of homeownership.

Rural Dynamics

Since its start in 1968, Rural Dynamics (RDI) has provided direct services such as credit counseling and coaching to help people achieve financial independence. RDI also provides tax preparation and small credit builder loans, and manages community programs.

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RDI’s credit counseling and financial education services is provided under the GreenPath brand. Charitable and community programs are provided under the RDI brand.

Rural Dynamics, Inc. helps individuals and families achieve financial security and pursue economic opportunities. RDI provides direct service programs such as counseling, coaching, lending, and tax preparation as well as indirect strategies such as coalition building and policy advocacy. RDI is licensed in Montana, Wyoming, Idaho, Washington, Oregon, and Minnesota and has branch locations in Montana and Idaho. For more information, visit ruraldynamics.org.

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Consumer Credit Counseling Services of Puerto Rico, Inc. (CONSUMER) is a private not-for-profit, mission-driven and community-based organization founded on October 11, 1990 under the laws and regulations of the Commonwealth of Puerto Rico.

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CONSUMER is licensed by the Office of the Commissioner of Financial Institutions (OCIF) as an organization dedicated to providing advice, counseling,financial planning and debt consolidation plans.

CONSUMER was created to educate consumers regarding the proper management of financial assets and negotiate with creditors as necessary, thereby avoiding the reporting of clients to a collection agency.

Since its founding, CONSUMER has provided financial counseling and education to clients based around sound money management principles. It follows a mission to educate and advise consumers and other entities so that they can responsibly reach their financial goals. The Agency has its main branch and principal offices located in San Juan, Puerto Rico, and Central Florida.

Throughout the years, the Agency has helped thousands of individuals and families to retake control of their personal finances by educating and assisting them, among other things, in restructuring their debts with their creditors. As part of these services, the Agency offers solutions to the current financial problems of its customers and, in many cases, the Agency provides assistance to enroll them in debt management plans with their respective creditors when applicable.

Board of Directors

John Frith

Urban Science

Bruce Gottschall

NHS Chicago – Retired

Michelle Greene, Vice Chair

Cardinal Health

Joe LaFeir

S&P Global Mobility

Carey Pachla, Chair

FastTek Global

William J. Richards, Secretary

Retired, formerly at 46th District Court

Joshua Sledge

Filene Research Institute

Shawn Stewart

Rocket Central

Jane Sydkowski

AMI Strategies

Anthony Zambelli, Treasurer

Seneca Partners

Officers & Non-voting Officers

Carey Pachla, Chair

FastTek Global

Michelle Greene, Vice Chair

Cardinal Health

Kristen Holt, President

GreenPath Financial Wellness
Non-voting

Anthony Zambelli, Treasurer

Seneca Partners

William J. Richards, Secretary

Retired, formerly at 46th District Court

Rich Hollis, Asst. Treasurer

GreenPath Financial Wellness
Non-voting

Rebecca Morelli, Asst. Secretary

GreenPath Financial Wellness
Non-voting

Leadership Team

Leadership Team

Kristen Holt – President and CEO

Kristen Holt believes that financial wellness is a cornerstone for pursuing our dreams. An experienced leader of business, partnerships, human-centered design processes and collaborations, she inspires GreenPath to rise up as an extraordinary organization that places people at the center of everything we do.

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Her vision guides a national team of innovators, partners and affiliated organizations to offer a full suite of financial services that empower all people to lead financially healthy lives.

Kristen is a CPA and earned her MBA from the University of Michigan. She is on the board of the National Foundation for Credit Counseling. She credits a family financial upbringing that emphasized savings and living debt-free for starting her on a path to support people to build financial well-being.

Donna McNeill – Chief Operating Officer

As our operational lead, Donna ensures that our services meet the needs of our clients and partners. Her teams establish the processes and systems behind our client experiences and deliver people-centered, respectful experiences that improve financial wellness.

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Donna is motivated to empower others to be financially strong and independent. She views her work as enabling people to see new opportunities and hope. As a result, her goal is to help them solve financial challenges so they can focus on their dreams.

Donna draws on more than 25 years of experience at GreenPath and has studied at the Michigan State University Eli Broad School of Business Executive Development Program. Donna holds a bachelor’s degree from Wayne State University.

Rich Hollis – Chief Financial Officer

Rich Hollis oversees our finance and accounting, enabling GreenPath to sustain our own financial wellness. Just as we support clients to remove financial barriers to their goals, Rich has established our financial function to support for our vision.

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In addition to experiences in management, negotiations, and mergers and acquisitions, Rich led his own company for many years. He brings broad expertise to the leadership of our business, helping us connect the dots between finance and our creative, growth and operational initiatives. In addition, his sense of humor regularly puts us at ease, whether we’re discussing financials or something else.

Rich holds a master’s degree in business administration from the University of Detroit – Mercy and a bachelor’s degree in accounting from Wayne State University.

Sireesha Mandava – Chief Information Officer

Sireesha Mandava leads information technology (IT) and innovation initiatives that best serve GreenPath’s stakeholders and pave the path for future services that support our mission.

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She is passionate about innovation through technology and actively works on developing high-performing teams to support and improve GreenPath’s technology foundation.

Sireesha is a seasoned technology professional with over two decades of experience in building and managing global information technology solutions. Prior to Greenpath, in addition to managing IT applications, she championed the innovation and strategy to create and grow a SaaS start-up in a global company.

Sireesha holds a master’s degree in Business Administration from the Ross School of Business at the University of Michigan, and a bachelor’s degree in Electrical and Electronics Engineering from BITS, India.

Susan Murphy – Chief People Officer

Susan Murphy serves as GreenPath’s Chief People Officer, drawing on her passion for human-centered design and coaching to foster and grow an inclusive GreenPath culture that connects people to be their whole selves at work.

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Susan most recently served as Vice President of Human Resources, Organizational Development and Governance at United Way for Southeastern Michigan. Prior to joining United Way, Susan held roles in human service organizations in the areas of youth development, vocational training and rehabilitation, employment coaching, and senior services.

Susan earned her master’s degree in administration from Central Michigan University and holds certifications through the Society for Human Resources Management (SHRM) and International Coach Federation (ICF). She is passionate about helping others develop, grow, lead more successfully, and ultimately increase their personal and professional satisfaction.

Rick Bialobrzeski – Chief Business Development Officer

Rick Bialobrzeski leads GreenPath’s marketing and education teams, as well as strategic partnerships, with a focus on researching and developing collaborations that are win-win-win: good for our clients, good for our partners, good for us.

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He works to maximize GreenPath’s reach so we connect more people with quality resources and information to support their financial wellness journey. He believes that financial wellness can be life-changing for millions of Americans.

Rick brings a background in consulting, communications and systems engineering, combined with more than 20 years of expertise in financial wellness to his work. He also regularly puts his experiences as a team player and hockey coach to the test, bringing out the best in all of us. Rick graduated from Bowling Green University with a bachelor’s degree in journalism.

Rod McGinniss – Senior Vice President of Business Development

Rod McGinniss leads business development for GreenPath and Homeownership Preservation Foundation. He is responsible for developing strategies and solutions to bring financial wellness services to mortgage lending institutions.

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Rod makes the business case for financial wellness. His work opens doors for us to partner with financial services businesses to improve financial health and strengthen the housing finance industry, while also supporting a more sustainable society.

Rod has more than 30 years of experience in mortgage finance and capital markets, and has held senior leadership roles in business development, sales, institutional investor management, and mortgage asset trading. He holds a BS in business management from the University of Maryland and completed the NeighborWorks / Harvard Kennedy School Achieving Excellence Executive Leadership Program.

Tom Jacobson – Executive Director, Rural Dynamics, Inc. (RDI) & Director of Strategic Partnerships, GreenPath Financial Wellness

Tom leads the development of new programs and partnerships nationally while bringing to scale several Montana-based RDI programs. Tom brings public policy experience, combined with 15 years leading RDI, to his work with GreenPath.

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Tom is a current legislator in the Montana House of Representatives and served on Taxation, Health and Human Services, and Fish, Wildlife and Parks committees. He sponsored several bills promoting a state Earned Income Tax Credit, consumer protection, financial literacy, matched savings programs, tax reform, access to public land, and renewable energy.

Tom earned a bachelor’s degree in Business Administration from the University of Great Falls and a master’s degree in Public Administration from the University of Wyoming.

David Flores – Director of Client Services & Program Performance

David oversees the entire client-facing world of our workforce — from the team that handles the very first call a client makes to us, to the people that advise and support our clients as they work to meet their financial goals.

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David also oversees the Quality Assurance team. This team ensures that our team members are providing our clients with a world-class financial wellness experience. David knows first hand the importance of financial literacy, access to opportunities and seeing possibilities. He is especially driven to connect with people who have limited access to the things they need to be financially healthy.

David is a graduate of the Jacob D. Fuchsberg Law Center of Touro College and earned his bachelor’s degree at Michigan State University where he managed Coach Izzo’s basketball team and developed a treasure trove of basketball stories and analogies that still come in handy today.

Media Requests

For information or to interview GreenPath consumer finance experts. Contact us here.